Saving Your Best Work for Your Best Clients
Seth Godin recently wrote about a blog post about saving your best work for your best clients, and he is absolutely right. As an artist you need to focus your time, attention and effort on the clients that you enjoy working with and those whom inspire you to do your very best. In business you shouldn’t be constantly oiling the squeakiest wheel, or bending over backwards for the most unreasonable client. Why should your worst clients get your best work or the largest chunk of your time?