How to Turn Non-Customers into Customers in Your Glass Business

Do browsers drive you crazy? Do you need solid sales in your glass business? Are you challenged by getting browsers to commit? Then this blog post from our friends Kizer and Bender is for you!

 Sometimes, you just have to go back to the basics and take another look at how you are doing business. Our world has changed; customers have plenty of choices when it comes to buying what you sell. Customers themselves have changed: different generations want different things. And Gen Y and Gen Z are dragging some retailers kicking and screaming into using new technologies. But make no mistake, you will have to adapt to these new ways of doing business.

We get lots of questions these days about how to conduct business. Is there a new etiquette? The answer to that question is yes. And no. Consistently great customer service is still great customer service but it’s not always enough. Let’s take a look at three of the challenges and opportunities facing retailers today….

You can read the full article on the Kizer and Bender blog, here.